Hilton named most valuable hotel brand 2025, marking a decade of leadership with luxury growth and global expansion in a ...

Houlihan Lokey's study reveals the IPL's brand value surged to US$18.5 billion, a 12.9% increase, with Royal Challengers ...

A three-step practice of planning, policy, and mitigation is key to brand reputation management. Ensure that your company has ...

Today's customers don't just buy products—they buy into what a company stands for. It is no longer just low prices or flashy ...

Royal Challengers Bengaluru are now the most valuable IPL team in terms of brand value, pipping Chennai Super Kings and ...

Data from Brand Finance's annual brand perception survey of 100,000 people globally shows that China ranked eighth in 2021 ...

Chef Boyardee just sold for $600 million—its founder was an Italian immigrant who was living the American Dream at 17 years ...

Still, Swanson doesn’t expect shoppers’ diminishing brand loyalty or hunt for low prices to push name-brand products off ...

CreatorDB reports on AI influencers: digital personas reshaping marketing with controlled content, no scandals, and 24/7 ...

The brand value of SK Telecom, the largest mobile carrier in Korea, is believed to have dipped sharply in the second quarter ...