Brands should focus on creating exceptional products because the product itself is what defines the brand’s value.
Tesla's trillion-dollar stock market valuation may sound like a win. But here's another metric that paints a far less rosy ...
In 2025, Brand Finance ranked the world's most valuable brands, highlighting companies like Apple, Microsoft, Google, and ...
When launching a new brand, achieving brand awareness is the first step to establishing valuable brand equity.
The world’s 500 most valuable brands grew their brand value by 10% in the last year to $9.5trn, a figure that outpaced global economic growth which stood at 3%. Nvidia’s brand value has grown 98 ...
Resale value refers to the amount of money your car will be worth when you decide to sell it or trade it in after some years of use. Cars, like most assets, depreciate over time, but some brands and ...