Trump hit the small African kingdom of Lesotho with his highest tariff this week at 50%, fueling urgent efforts by the country to seek a deal, and new trade partners.

If you have ever bought a pair of jeans from an American brand like Levi’s or Wrangler, chances are they were manufactured at a factory in the small southern African nation of Lesotho. Textile manufacturing is one of Lesotho's key industries,

A 50% reciprocal trade tariff on Lesotho, the highest levy on U.S. President Donald Trump's long list of target economies, will kill the tiny Southern African kingdom that Trump ridiculed last month,