It is easy to get trapped in nostalgia. But Famous Innovations’ creative head cautions that brands and agencies need to ...
IPL fans engage with influencers, and 14% buy products based on recommendations from those with long-term brand partnerships, ...
It is easy to get trapped in nostalgia. But Famous Innovations’ creative head cautions that brands and agencies need to ...
In retail sales, while RMNs offer potent targeting capabilities, advertisers can turn their campaigns effective by deploying ...
Santosh Padhi’s Into Creative enters an adland shaped by consolidation, digital shifts, and indie resurgence. Will its Big ...
As Apple and Google discuss a potential partnership for RCS, Campaign probes how it could impact business communications on ...
Snapchat has launched ‘Creator Connect’, a multi-city campaign targeted at India’s Gen Z digital creators. As part of this marketing exercise, Snapchat will provide creators with mentorship, growth ...
When JWT Delhi launched Pepsi’s ‘Youngistaan’ campaign in 2010, Titus Upputuru was a creative director at Ogilvy. He recalls how his agency immediately came up with another campaign for Sprite within ...
Access limited free articles a month after free, fast registration.
Access limited free articles a month after free, fast registration.
It's time to eliminate barriers and shift gender narratives through authentic PR campaigns, says Key Communications's founder and director.
In retail sales, while RMNs offer potent targeting capabilities, advertisers can turn their campaigns effective by deploying unified measurement strategies, says the Scibids and DoubleVerify country ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback