Paid loyalty programs are an increasingly popular way for businesses to retain customers and increase brand loyalty. If you’re thinking about offering a paid loyalty program, you’re not alone ...

Supplier loyalty programs and managed travel programs will figure out how to share the corporate traveler as a customer, and both will benefit.

With customer data becoming paramount to a restaurant’s success, several brands are updating their loyalty programs to capture critical information. It’s been a main focus for Zach Goldstein, founder ...

Restaurants can choose from visit-based or spend-based rewards programs, and customers can accrue points across multiple ...

Explore how travelers can maximize loyalty perks, onboard services, and fare strategies to enhance comfort and value across U ...

There have always been travelers who don't collect points and miles. And that has people wondering if loyalty programs have a future.

Many loyalty programs are structured into tiers like Bronze, Silver, Gold and VIP. Advancing through these tiers requires accumulating a specific number of loyalty points. Each level offers ...