The Chicago Bulls logo is iconic in NBA history. However, if you turn the logo upside down, there is even more history that gets unlocked in a viral manner. You’d be hard-pressed to find a more ...

There's been a secret lurking under our noses for the better part of 50 years and only now are we realizing the hidden brilliance of the Chicago Bulls logo. This is like a Magic Eye picture.

Logo creators, we've gotta talk. I don't care that this has been with the team since 1966, because there's no excuse to still having graphics with terrible font choices and unfortunate Word Art ...

Bulls, Bibles and Bots — Oh My Upside-down head exposes a different image By Matt Bartosik • Published April 22, 2009 • Updated on April 22, 2009 at 9:00 am ...

Much like the hidden arrow in the FedEx logo and the clever “31” dolloped in Baskin-Robbins’ signage, our own Chicago Bulls logo might contain its own secret message. If you turn … ...