From vibrant hues to soft pastels, spring 2025 brings a fresh batch of nail trends that will elevate your style.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Holographic eyeliner is a makeup product that adds a shiny, rainbow-like effect to your eyes. It changes colors when light ...

The Clothesline Project, an effort to raise awareness of gender-based and sexual violence, is a visual testimony to the shattering effect of violence and the impact it has on society.

These perennial herbs return year after year, saving you money in the long run Growing perennial herbs is a savvy way to save ...

E very color trend has an underlying message if you know where to look, but none shouts “bow down” quite like purple. If it ...