Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall ...

Coke is stepping into the prebiotic soda market with a new "fruit-forward line of beverages": Simply Pop. The new products, an extension of Coke's "Simply" line, do not have any added sugar and ...

Coming alongside fast-growing brands like Poppi and Olipop, Coca-Cola launched a new prebiotic soda called Simply Pop. With five flavors based on natural ingredients, it might look like a healthy ...

With the launch of Simply Pop, the Georgia-based drinks giant is staking its claim in the fast-growing prebiotic soda market. Prebiotic sodas are all the rage, and the Coca-Cola company is finally ...

The Coca-Cola Company on Tuesday (Feb. 18) introduced Simply Pop, its first entry into the prebiotic soda category, per details shared with Marketing Dive. The new beverage line comes as the marketer ...