Ad spending on women's sports more than doubled last year
Ads during women’s sports programs were 40% more impactful than the average primetime advertisement, according to EDO.
Former England player Dele Alli gets sent off after 9 minutes in first soccer match in two years
Dele Alli’s first professional appearance in more than two years lasted just ...
Premier League Soccer: Livestream Man City vs. Brighton From Anywhere
Manchester City take on Brighton & Hove Albion on Saturday, March. 15, at the Etihad Stadium, with kickoff set for 3 p.m. GMT ...
NBC 10 Philadelphia5d
Ad spending on women's sports more than doubled last year
Basketball, soccer and tennis were among the top sports for ad engagement. Advertisements that were contextually relevant and featured women athletes performed especially well across the board.
Real Madrid says it won't play again without 72 hours of rest between matches
MADRID (AP) — Real Madrid won’t agree to play another game without 72 hours of rest between matches. The club made the ...
NBC Chicago5d
Ad spending on women's sports more than doubled last year
In soccer, ads with National Women's Soccer League players that aired during NWSL games were 39% more effective than ads without them. "When you're bringing in the talent and you're present in an ...