Acquiring companies must weigh the strategic risks and merits of discarding a well-known brand, especially during M&A. After ...

8 new playbooks corporations can use to have more social impact in ways that reduce risk and maximize business value.

New data from Brand Finance reveals that total airline brand value jumps 29% as demand for premium travel and global ...

Have you ever wondered why some luxury watch brands sell for such high prices at auctions? While paid advertising helps make ...

Authentic advocacy is everything, and generating it starts with internal operations and authentic brand building.

It’s been two weeks since President Donald Trump’s “Liberation Day” tariff speech launched a global trade war, premised on ...

KFC has had a rocky few years, with restaurants suddenly closing their doors and competitors in the fried chicken space ...

Passport explains how the Trump administration's new U.S. tariffs are shaking up e-commerce and affecting brands, and ...

Costco shoppers love the new Kirkland Signature Sweetened Dried Mangoes ( $11.29 ). "Great replacement for actual sweets. I ...

Shares of French luxury conglomerate LVMH sank Tuesday after the company reported a decline in sales, and the Louis Vuitton ...

Costco is selling the Nielsen-Massey Madagascar Bourbon Pure Vanilla Extract on sale for $39.99 for two 8 oz bottles—compare that to Williams-Sonoma, which is selling just one 2 oz bottle of the ...