Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and ...

Coca-Cola enters the prebiotic soda market with Simply Pop: a move projected to take the fast-growing category to the next ...

Coca-Cola is launching its own prebiotic soda brand called Simply Pop in order to compete with gut-healthy industry pioneers ...

Coca-Cola is launching a prebiotic soda brand, Simply Pop, in late February, targeting West Coast and Southeast consumers.

Coca Cola is introducing a line of prebiotic sodas, marking the legacy company's first foray into the "functional" soft drink market led by upstarts Olipop and Poppi — and further tightening ...

Leading the movement are brands Poppi and Olipop, whose popularity is rapidly growing. Both were ranked among the top 10 fastest-growing brands of 2024, and Olipop just announced its value reached ...

Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy ...

Coca-Cola is entering its own contender in the trendy prebiotic soda category to compete with the popular "gut-healthy" sodas ...

Much of the backlash stemmed from Poppi’s focus solely on mega influencers, rather than incorporating a diverse mix of ...