Drake has filed a court petition against Spotify and UMG, alleging that they artificially inflated popularity of diss track 'not like us'.

Musically speaking, I’d say Drake lost the tit-for-tat feud this year between himself and Kendrick Lamar, which culminated in Lamar’s hit song “Not Like Us.” But Drake (real name: Aubrey Graham) doesn’t seem to want to accept defeat that easily.

Drake’s feud with Universal Music Group just escalated to DEFCON 1. The Toronto rapper has filed his second lawsuit against the music giant, with his lawyer having previously dropped allegations that UMG engaged in a "pay-to-play" scheme with iHeartRadio to boost Kendrick Lamar’s "false song" "Not Like Us" on the airwaves.

Drake has begun legal action against Universal Music Group and Spotify, alleging they conspired to falsely pump up the popularity of Kendrick Lamar’s “Not Like Us,” a song that viciously attacked Drake amid a bitter feud between the two hip-hop superstars.

Compilation of social media reactions to Drake accusing UMG and Spotify of 'artificially inflating' Kendrick Lamar's 'Not Like Us'

DJ Akademiks exposes a Spotify-UMG controversy, alleging the manipulation of search results to promote Not Like Us.

Drake has taken legal action against Universal Music Group (UMG) and Spotify, accusing them of conspiring to manipulate streaming platforms in favor of Kendrick Lamar’s music while suppressing his own.

The second legal action, filed in Texas, accuses UMG of defamation for releasing "Not Like Us," which was "falsely accusing [Drake] of being a sex offender," and colluding with iHeartRadio in a play-for-pay scheme.

Drake alleges Universal Music Group and Spotify schemed to "artificially inflate the popularity" of Kendrick Lamar's diss track, "Not Like Us."