The three-inch-long “Cheetozard,” a Flamin' Hot Cheeto that looks like the Pokémon Charizard, sold for $87,840 at auction at ...

A 3-inch Flamin’ Hot Cheeto shaped like the Pokémon Charizard sold for $87,840 at auction March 2 after beginning its bidding at $250.

At the start of 2016, Cheetos was facing its greatest competition—Cheetos itself. Year-over-year sales had increased continually for nine years. 1 Their share of the cheese-puff market was incredibly ...

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