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NBC and IOC sign $3B Olympic media rights deal through 2036

Comcast Inks $3B Deal to Keep Olympics Rights Through 2036

In a major deal, Comcast and the International Olympic Committee have inked a $3 billion deal that will keep NBCUniversal and Peacock as the TV and streaming home of the Olympic Games through 2036. The deal also includes other elements, with Comcast providing technical, video and advertising support to the IOC an the Olympic games.

Markets Insider · 5h

Comcast-owned NBC Signs Massive $3B Deal to Air Olympic Games Until 2036

Communications titan Comcast (CMCSA)-owned NBC just locked in a $3 billion deal to keep broadcasting the Olympic Games through 2036. This new

Sportico on MSN · 12h

Olympics, Comcast Sign Four-Year, $3 Billion U.S. Rights Extension

Comcast and the International Olympic Committee announced the Olympic Games will remain on the NBCUniversal family of networks through 2036. The two sides announced a four-year, $3 billion extension of the media company's long-held broadcast rights deal,

Hosted on MSN11mon

NBCUniversal Is Going for Gold With $1.2 Billion in Olympic Ad Sales

NBCUniversal said it has sold $1.2 billion worth of advertising in the Paris Olympics and Paralympics, putting it on track to be the gold medal winner for most ad revenue ever generated by an ...

Business Insider3y

The Tokyo Olympics are over. Now skittish advertisers are looking to Beijing.

Olympic advertisers' focus turns to Beijing How official Olympic sponsors spent on digital ads Ad-agency return-to-office plans The curtains are now drawn on the weirdest-ever Olympics ...

Autoblog11y

Chevy Olympics ad that shows same-sex marriage in the spotlight [w/videos]

Chevrolet has launched a new ad campaign set to air throughout the 2014 Winter Olympics called #TheNew. Part of a 14-commercial run, the first ad for #TheNew aired during last week's Opening ...

Fast Company1y

2012 olympics

McDonald’s Wants You to Appear In Its Olympics Ads As part of the company’s "We All Make the Games" campaign, McDonald’s is reaching out through Facebook and recruiting fans for Olympic ...

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