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Prime Day is now an industry-wide retail showdown—and Amazon’s biggest rivals, led by Walmart, are gaining ground both online and in stores.

Discover the most popular products from Amazon Prime Day 2025, including trending tech, home gadgets and unexpected best-sellers.

Walmart will lead the retail sector for growth in Q2 and provide solid guidance. The addition of strong Prime Day sales bolsters the outlook and increases the expectations, which are already solid.

While Prime Day might be over, the deals aren’t. Yes, you read that right.

Amazon Prime Day 2025 can offer some opportunities to save, but this year, taxes and tariffs matter.

Prime Day ends tonight and deals keep getting better from Apple, Kindle, Dyson and more. We're tracking prices live to bring you the best, most worthwhile deals.