Ice Cube's 3-on-3 basketball league has announced a partnership with the newly launched VICE Sports when the new season ...

The Ice Cube-helmed 3-on-3 basketball league, BIG3 will rely on STARTER to create uniforms, gear, and warmups for the teams ...

Big3 league co-founder Ice Cube says he'll be coming to Detroit this July for the premiere game of the three-on-three ...

Amplifiers coach George Gervin talks with us about the upcoming league and the excitement of having three-on-three basketball ...

The Chicago Triplets tip off the season on June 14 at the Allstate Arena. Rapper and cofounder of Big3 Basketball, Ice Cube, joined CBS News Chicago.

The Big 3, a three-on-three basketball league co-founded by rapper Ice Cube, will play games at Heritage Bank Center in ...

The BIG3 basketball league, founded by Ice Cube, kicks off its 2025 season on July 20 at Little Caesars Arena in Detroit. The ...

Five-star college basketball prospect Alijah Arenas, son of former NBA star Gilbert Arenas, was involved in a serious car ...

Retro athletic-wear label Starter signed a deal with the Big3 to produce on-court uniforms, sideline gear, warmups and fan ...

“The Thursday Murder Club,” an upcoming whodunnit with a cast led by Helen Mirren, Pierce Brosnan, Ben Kingsley and Celia ...

Ice Cube’s Big3 basketball league has graduated to a new level, with the rap icon signing NBA legend Dwight Howard.