The mechanical bull has been part of a Ram marketing campaign, as the brand touts a return to NASCAR and the return of the Hemi V8 engines to its vehicles.

Orders for the 2026 Sixpack-powered Dodge Charger Scat Pack have already begun, and vehicles are set to hit showrooms in the ...

Dodge is driving into Woodward Cruise weekend on Saturday, August 16, in Metro Detroit with a new lineup of 2026 model-year muscle, including the new SIXPACK-powered Dodge Charger Scat Pack, Dodge ...

After 67 hours of uncertainty and a 1,200-mile roundtrip journey to and from North Carolina, Bucking Hemi has returned. It ...

The mechanical Hemi bull ride Ram debuted at Roadkill Nights in Michigan was not stolen after all, and law enforcement is ...

The Oakland County Sheriff's Office is investigating Ram for potentially filing a false police report after the brand claimed ...

Roadkill Nights is a huge celebration of horsepower that Dodge and Ram sponsor on famed Woodward Avenue northwest of Detroit.

The "Bucking Hemi" with a Symbol of Protest badge-inspired look was taken from one of Dodge and Ram's Roadkill Nights events on Saturday in Pontiac, Michigan.

The mechanical bull, however, has met with some misfortune.

Tenth year of MotorTrend Presents Roadkill Nights Powered by Dodge returned street-legal drag racing to Woodward Avenue in downtown Pontiac, Michigan ...

With the smell of burnt rubber, the growling engines and the barely visible blur of cars flying down the road, Roadkill Nights is a sensory feast.