New RentCafe survey ranked Ann Arbor as the best city for Gen Z graduates, highlighting a shift in young professional ...

With names like MrBeast getting rich off content creation, Gen Z and Gen Alpha are rethinking degrees in favor of ring lights ...

It marks a shift from 2024 when more Gen Z voters leaned toward the Republicans than the Democrats for the first time ever.

Many online commentators refute that theory, suggesting the dissatisfaction among Gen Z with Trump is that he hasn't gone far ...

While 71 percent of male baby boomers said "caring" is a quality men should possess, just 43 percent of Gen Zers said the ...

Gen Z consumers’ rising interest in estate sales follows a broader demand among the age cohort over the last decade for ...

Gen Z can take a page from the playbook of millennial and Gen X founders at companies like Too Good to Go, Sweet Loren’s, and ...

It's time to adopt agile, human-centered strategies. Below are five actionable ideas to attract, engage and empower the next ...

Gen Z watched their peers get fired for dressing inappropriately for the office and now they’re anxious and even asking their ...

McDonald's, Starbucks, and other chains are rolling out new beverage menus this summer with a trend spurred on by Gen Z's ...

Young adults have seen how social media can wreck relationships. Now, some of them are taking their love lives offline.

New data shows Gen Z adults are increasing their alcohol consumption globally, challenging beliefs that younger generations ...