“I felt dejected, like brands had blacklisted me in the beauty community,” Lebron shared with Yahoo Entertainment. Customers ...

The trending term was selected by Dictionary.com after its "meteoric rise in usage" The word ‘demure’ has been announced as ...

Get all the news you need in your inbox each morning ... Newest internet villain? Man files trademark for Jools Lebron's ...

Earlier this year, viral TikToker Jools Lebron shared a video talking about being "demure," and now it's being crowned word ...

If you use social media, you are surely familiar with the phrase “Very Demure, Very Mindful.”The catchphrase is on the tip of ...

Thanks to Jools Lebron, demure has become Dictionary.com's word of the year, after the creator's viral video blew up on ...

"Demure" is Dictionary.com's word of the year, with all the credit for its popularity going to lifestyle and beauty influencer Jools ... on Lebron's motto. Lebron reacted demurely to the news.

“Demure” went from being a simple six-letter adjective to a pop culture phenomenon in August, after a beauty influencer named ...

Usage of the word soared after TikToker Jools Lebron used it in her signature catchphrase ... applications by people trying ...

“This sharp rise is mainly attributed to TikToker Jools Lebron’s popularization ... from juicy celebrity news to compelling human interest stories. Lebron, who has become a social media ...