Gillette Stadium called on the home team to promote Kendrick Lamar and SZA’s upcoming stop on their turf. In a clip shared on social media, New England Patriots wide receiver Kendrick Bourne stepped into the Compton rapper’s shoes to recreate Lamar’s Super Bowl halftime show announcement clip.

Lamar, 37, is set to headline halftime of Super Bowl LIX, Feb. 9 at the Caesars Superdome in New Orleans. He was also a part of the Super Bowl halftime performance in 2022, when he performed alongside Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and 50 Cent at SoFi Stadium in his hometown of Los Angeles.

Kendrick Lamar will take the stage at Lincoln Financial Field on May 5 as part of his “Grand National Tour" across North America.