WPP tells employees they must work in-office 4 days a week
WPP is mandating its employees return to the office four days a week, according to an internal memo from the holding ...
Paramount Renews Ratings Measurement Partnership With VideoAmp as Standoff With Nielsen Continues
Paramount Global and VideoAmp have extended their ratings measurement partnership as the media giant’s contract dispute with Nielsen drags on. Under the renewal agreement, VideoAmp will continue to ...
Publicis hires former Omnicom exec as chief commercial officer
Publicis has hired Geoff Calabrese as its chief commercial officer. He most recently served as the CEO of North America Investment at Omnicom Media Group, a role he was appointed to last month.
Nvidia neck and neck with Apple as world’s most valuable firm as stock rises
Nvidia revealed gaming chips, a personal AI supercomputer and AI models for robotics as its valuable neared that of rivals ...
Marketing Dive1d
Horizon Media Holdings appoints former IBM exec as first president
Bob Lord previously served as IBM’s first chief digital officer and is now tasked with overseeing the alignment of Horizon’s ...
media4growth3d
Moments that shaped the OOH Industry in 2024
From groundbreaking innovations to landmark deals, 2024 was a year that redefined the out-of-home advertising landscape.
Communications Services Climb as More Consolidation Seen - Communications Services Roundup
Communications services companies rose as traders bet consolidation in the sector would continue.
Consolidation Alone Won’t Solve Media Challenges
Discovery and Comcast are expected to attempt to spin off their cable TV businesses, which could set the stage for other ...
Marketing Dive5d
Domino’s CMO on how Emergency Pizzas meet consumers where they are
Kate Trumbull and Matt Talbot, co-founder of the brand’s AOR WorkInProgress, explain how last year’s marketing efforts set up the chain for 2025.