News

The company is rolling out a campaign for the chatbot as it tries to reduce its dependence on OpenAI.
Campaign calls on government to bring in tighter regulation on OOH ads.
Effie Worldwide has named 58 marketing campaigns from across the world as Global Grand Contenders in its 2024 Global Best of ...
Campaign's analysis of the networks’ performance since tariffs were announced at the start of 2025.
The Fifth Group becomes third acquisition for Brave Bison since December 2024.
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content ...
Bank ended its relationship with the creative agency in March.
While this might be a trend, it certainly isn't new. A 1990 Silk Cut ad "Slash" by Saatchi & Saatchi used a similar ...
Principal-based media buying, which includes inventory media and proprietary media, has become a key practice for large ...
In this episode the Campaign team chats to three of the night's big winners: Mother, which took home Creative Agency of the ...
“Once, full motion DOOH was only about putting a TV ad or trailer on a digital billboard. Then, brands began generating ...