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Lucy McLellan's last day at Stellantis is July 11. She joins T-Mobile as chief brand and communications officer.

DM9 Withdrew Its Grand Prix Winning Entry for appliance maker Consul and submissions for two other campaigns following an ...

Offerwall, a monetization tool for publishers and developers in Google Ad Manager, rolled out Thursday in general ...

McDonald's is jumping on the mini trend of recreating branded products as miniature plastic collectible toys with its latest ...

The "Itchy Bear Season/Big Bear Itch Off" includes paid as well as organic social from the brand and influencers.

Among the activations promoting the movie sequel: "Happy Gilmore"-themed cups, a sweepstakes, and an immersive digital ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Gen Z appears caught somewhere between optimism and anxiety, favoring indulgence, spontaneity and self-care as coping mechanisms.

Once outliers, in-house agencies have become mainstream. Nearly every brand has an internal agency - 82% according to the 2023 ANA Survey on In-Housing. Over the last five years of economic ...